Top 20 food influencers
This article highlights the growing influence of food bloggers and influencers on social media platforms like Instagram and TikTok. It mentions the top food influencers on both platforms, their follower counts, and their impact on the online food content creation industry. The article emphasizes the collaboration between influencers and brands for brand presence and growth.
If there’s one thing that has the ability to unite us all in these divided times, it’s a love of food. For some that might mean dining out in different restaurants every night, but increasingly it means religiously bookmarking aesthetic recipes by Instagram food influencers to spice up your dinner repertoire. (And even if most of those recipes lay untouched in the Instagram ‘saved’ section, it’s the thought that counts, right?) With companies quickly realising that collaborations with influencers can be a highly effective way to grow brand presence, online food content creation is a burgeoning business. Here is a selection of the top 20 bloggers in different social networks, enjoy and have a nice day!
The biggest food influencers on Instagram:
- Gordon Ramsay (
@gordongram) – 14.2M followers - Jamie Oliver (
@jamieoliver) – 9.5M followers - Betul Tunc (
@turkuazkitchen) – 7.7M followers - Tieghan Gerard (
@halfbakedharvest) – 5.2M followers - Shipra Khanna (
@masterchefshiprakhanna) – 4.9M followers - Rosanna Pansino (
@rosannapansino) – 4.5M followers - Ree Drummond (
@thepioneerwoman) – 4.3M followers - Yumna Jawad (
@feelgoodfoodie) – 4M followers - Ella Woodward (
@deliciouslyella) – 2.2M followers - Nadia Caterina Munno (
@thepastaqueen) – 1.9M followers
The biggest food influencers on TikTok:
- Gordon Ramsay (
@gordonramsayofficial) – 36.6M followers - Abir el saghir (
@abir.sag) – 21.6M followers - Deborah yowa (
@deborahyowa) – 17.6M followers - Lynn Yamada Davis (
@cookingwithlynja) – 15.3M followers - Emily Mariko (
@emilymariko) – 12.6M followers - Alex (
@andrewemily16) – 12.3M followers - The food guy (
@tommywinkler) – 9.6M followers - Mariam (
@mxriyum) – 7.8M followers - Stefan Johnson (
@s_johnson_voiceovers) – 7.7M followers - Joshua weissman (
@flakeysalt) – 6.9M followers